New

Love to stay ahead of the trend?  Get our limited edition makeup collections while you can!  Our newest makeup product lines are bolder, brighter, and better than ever.  Discover affordable new makeup releases and trendy beauty products from wet n wild.

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  1. Bretman Rock Shadow Palette
     NEW! Bretman Rock Shadow Palette
    $14.99
  2. Bretman Rock Loose Highlighter Duo
     NEW! Bretman Rock Loose Highlighter Duo
    $7.99
  3. Bretman Rock Jungle Rock Makeup Bag
     NEW! Bretman Rock Jungle Rock Makeup Bag
    $8.99
  4. Bretman Rock Lip Gloss- Ferocity
     NEW! Bretman Rock Lip Gloss- Ferocity
    $4.99
  5. Bretman Rock Lip Gloss- Freaky
     NEW! Bretman Rock Lip Gloss- Freaky
    $4.99
  6. Bretman Rock Eyeshadow Placement Brush
     NEW! Bretman Rock Eyeshadow Placement Brush
    $6.99
  7. Bretman Rock Face Highlighting Brush
     NEW! Bretman Rock Face Highlighting Brush
    $7.99
  8. Bretman Rock Brush Collection
     SALE! Bretman Rock Brush Collection
    $21.97 $14.99
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Hey, Wild One!

Welcome to Wet N Wild, the trusted beauty destination for all makeup lovers.  From our flawless foundations to bold lip colors, Wet N Wild has a reputation for game-changing makeup products at an affordable price.  That's why we are the #1 value makeup brand in America.  Oh, and did you know we are 100% cruelty-free, and always have been?  We are passionate about beauty, both inside and out.  Our dependable products and colorful styles are designed to help you look and feel your very best, no matter who you are or where you are in life.  Learn more about Wet n Wild Beauty & our commitment to cruelty-free cosmetics.

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