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Eyes

Eyes

Get big & beautiful eyes with wet n wild's cruelty-free eye makeup. Explore trendy and afforable eyeshadow palettes, liquid eyeliners and pencils, lasting mascarasfalse eyelashes, and beautiful brow shapers. Try fabulous EDIT beauty kits for smoky eye, cat eye, and other dramatic looks. Our eye makeup is always gentle on sensitive eyes and outrageously gorgeous!

Hey, Wild One!

Welcome to Wet N Wild, the trusted beauty destination for all makeup lovers.  From our flawless foundations to bold lip colors, Wet N Wild has a reputation for game-changing makeup products at an affordable price.  That's why we are the #1 value makeup brand in America.  Oh, and did you know we are 100% cruelty-free, and always have been?  We are passionate about beauty, both inside and out.  Our dependable products and colorful styles are designed to help you look and feel your very best, no matter who you are or where you are in life.  Learn more about Wet n Wild Beauty & our commitment to cruelty-free cosmetics.

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