THE MOST ANTICIPATED LAUNCH OF THE YEAR! HELLO KITTY IS NOW LIVE! | FREE SHIPPING ON ORDERS $25+
The world is better with a little bit of pink! Our iconic loose setting powder formula has is exclusively available in the Hello Kitty 50th anniversary collection. This ultra-fine powder blends seamlessly, locks in makeup, and controls shine and oil.
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Celebrate Hello Kitty’s 50th Anniversary with wet n wild beauty! This long-awaited collaboration features new formulas and must-have accessories. Jump into this dreamy, 50th Anniversary Hello Kitty collection with wet n wild beauty!
Pink Color: These soft sheer pink pigments help brighten and revitalize the complexion.
Prolongs Makeup: Lock in makeup and control shine with this ultra-fine powder.
Exclusive Formula: Try wet n wild beauty’s first ever pink powder in this limited-edition collection.
Cruelty-Free: wet n wild makeup products are never tested on animals and are always cruelty-free.
Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting the gold standard of achievability. So go ahead, get your feet wet with us again and go wild with your imagination!