Wet n Wild | Photo Focus Dewy Foundation- Bronze Beige - Product front facing with cap off on a white background
Wet n Wild | Photo Focus Dewy Foundation- Bronze Beige - Product front facing with cap off on a white background Photo Focus Dewy Foundation- Bronze Beige Photo Focus Dewy Foundation- Bronze Beige Photo Focus Dewy Foundation- Bronze Beige

Photo Focus Dewy Foundation- Bronze Beige

Photo Focus Dewy Foundation- Bronze Beige is rated 4.5 out of 5 by 242.
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The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily buildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.


  • Ultra-lightweight, moisturizing formula
  • Delivers buildable coverage and a long-lasting
  • Hydrating glow

*Excluded from ALL discounts and promotions.

Vegan. Cruelty Free. Gluten Free.

Always shake before use to activate. For medium coverage, apply a small amount from the center of the face outward and blend with fingertips, sponge, or brush. Build to full coverage by layering as needed.

Prep your complexion with Wet n Wild’s, Primer Serum (sold separately) for longer wearing makeup and a smoother canvas.

Water/Eau, Cyclopentasiloxane, C12-15 Alkyl Benzoate, Diphenylsiloxy Phenyl Trimethicone, PEG-10 Dimethicone, Isopentyldiol, Glycerin, Butylene Glycol Dicaprylate/Dicaprate, Pentylene Glycol, Synthetic Fluorphlogopite, Lauryl PEG-10 Tris(Trimethylsiloxy)silylethyl Dimethicone, Magnesium Sulfate, Trimethylsiloxysilicate, Phenoxyethanol, Disteardimonium Hectorite, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Sorbitan Isostearate, Triethoxycaprylylsilane, Ethylhexylglycerin, Fragrance(Parfum), Disodium EDTA, Dimethicone, Dimethicone/Vinyl Dimethicone Crosspolymer, Hydrogenated Castor Oil Isostearate, [+/- (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Iron Oxides/ CI 77491, CI 77492, CI 77499]. [1906-1]
Rated 5 out of 5 by from What a great surprise! I was floored with what a nice foundation this is. It seriously is right up there with my Nars & Lancome ones. Great coverage and just a beautiful glow, not too shiny, just a nice glow.
Date published: 2020-03-09
Rated 5 out of 5 by from Hype is real! From a original formula fan and someone who dislikes the Dewey look this foundation is holy grail! It’s beautiful! Skin like. Full coverage and no cake face. The hype is true.
Date published: 2020-05-03
Rated 5 out of 5 by from I love I adore this base, the smell I do not like but it is beautiful, my skin is mature with a tendency to acne and behaves perfectly it does not produce outbreaks and covers well
Date published: 2020-07-02
Rated 5 out of 5 by from best for winter or cool months this is a great winter foundation. its hydrating with a beautiful finish but is not super longwearing and melts off if you are sweating. please add more cool toned shades!
Date published: 2020-07-08
Rated 5 out of 5 by from AMAZING!! This foundation kicks some serious prestige brands butt! I continue to amazed at the price point and how well it wears & applies seamlessly. It could be my new favorite!
Date published: 2020-02-08
Rated 5 out of 5 by from Beautiful for mature skin! Beautiful make up,it’s got coverage but still nice and Dewy,I have tried every brand but found this the best for mature skin...the price is right as well !
Date published: 2021-09-06
Rated 5 out of 5 by from My new Favorite Foundation! Love this foundation I would say it's medium coverage but it's probably buildable. Blends beautifully with the Wet N Wild Sponge! Excellent purchase.
Date published: 2020-04-08
Rated 4 out of 5 by from A great foundation for a couple of hours. It was a great foundation, but after wearing it for 8 hours, I started to see patches on my face. Soft beige is perfect for my skin colour.
Date published: 2021-04-14
Rated 5 out of 5 by from Quality Its amazing. It makes your face glow. After trying so many expensive foundations i am shocked that a foundation of this price is better.
Date published: 2020-08-11
Rated 5 out of 5 by from Love the coverage. I love the coverage of this makeup. It goes on smooth and even. I just made the mistake of purchasing a shade a little light for me.
Date published: 2020-11-05
Rated 5 out of 5 by from Love this formula I love this formula, its my new go-to! I recommend 100% the matte one was my fave but now i go back and forth with dewy and matte!
Date published: 2020-05-25
Rated 5 out of 5 by from Dewy Soft look Dewy soft look with nice hydration! The only thing is that it doesn't come with a pump, and it won't be a good fit for oily skin.
Date published: 2020-09-12
Rated 5 out of 5 by from Best for a dewy look Really love the finish, medium coverage. Think I may need a slightly lighter shade than the one recommended by the shade finder.
Date published: 2020-05-20
Rated 5 out of 5 by from Found my prefect shade Always loved the light & clean feel of your Photo Focus Foundation. The color selections are perfect for everyone. Thank you
Date published: 2020-11-17
Rated 5 out of 5 by from The hype is real! The best drugstore foundation I’ve used hands down! If you’re normal to dry skin you will love the finish of this foundation
Date published: 2021-07-01
Rated 5 out of 5 by from Smells and feels great This is my go to everyday for Glam days for lazy days. This is an amazing product does not smell like the mate foundation.
Date published: 2020-03-14
Rated 5 out of 5 by from Love it as much as I love the original !! My skin looks radiant, my imperfections are hidden and the shade is as per usual...a gorgeous match. Love, love, love !!
Date published: 2020-09-08
Rated 5 out of 5 by from Great. I bought the shade Rose Ivory & it seems too light. I like this foundation but what's the shade above rose ivory?
Date published: 2020-02-04
Rated 5 out of 5 by from Amazing! Absolutely love this foundation! If you have dry skin, this is the one for you! Will definitely be buying again.
Date published: 2021-06-08
Rated 5 out of 5 by from Great foundation My favorite foundation . Perfect color match and blends so well. Stays on all day. So happy with my purchase.
Date published: 2020-11-26
Rated 4 out of 5 by from Dewy Foundation Not full coverage but if you have a good powder it does the trick . Very light feeling and lasts all day
Date published: 2020-03-07
Rated 5 out of 5 by from Gorgeous Love this foundation so much. The coverage is amazing and the finish is gorgeous. Definitely recommend.
Date published: 2020-04-25
Rated 3 out of 5 by from Smells horrible and doesn’t dissipate I did not suffer any oxidation, breakdown, or longevity issues, in fact this is my favorite foundation. I absolutely love it! It looks great on me. However, for context, I have quite smooth skin, not oily at all, and only slight hyperpigmentation. I don’t need full coverage so I use a minimal amount of product and no concealer. My face is pretty dry, but not crusty or anything so the foundation goes on smooth. I don’t sweat on my face (it comes out everywhere else, trust me), so I think that I have the right amount of things that make this foundation work for me. If your skin is similar then this could be for you. I love the finish, it lasts for me, and it’s one of the few foundation that doesn’t dry me out and has good coverage without being thick and cakey. THAT BEING SAID…this is POTENTLY fragranced. It’s awful. Like very “old woman” floral. As soon as you open the bottle it wafts you in the nostrils and you will be smelling it for days. And it does not dissipate. I can smell it on my face until I wash it off and it is horrendous. It makes me light headed! Can’t stand it. That is the one and only reason I am heartbroken that I cannot repurchase this amazing foundation.
Date published: 2021-09-14
Rated 5 out of 5 by from LOVE I love it! It provides coverage while giving the perfect dewy glow and the color match is spot on!
Date published: 2020-02-10
Rated 5 out of 5 by from Feels Wonderful! Just bought and love it. I love the wand and it's like velvet on your skin. WNW can do no wrong!
Date published: 2020-02-09
Rated 5 out of 5 by from A Must Have! Absolutely love this foundation! Save your money and try this foundation out it’s truly amazing!
Date published: 2020-10-17
Rated 5 out of 5 by from Me encantó! Y por el costo! Las tengo casi todas La recommend 100 % as lo maximo! ...habia usados muchisimas pero como esta ninguna....gracias
Date published: 2020-03-04
Rated 5 out of 5 by from love it looks very skin like, blends out easily, and has the perfect amount of dewiness and coverage!
Date published: 2020-07-26
Rated 1 out of 5 by from I'm not sure i like this foundation. This foundation sunk into my pores, and throughout the day would separate on top of my skin.
Date published: 2021-03-12
Rated 5 out of 5 by from Just Beautiful I can say enough of this foundation. It performs like a high end foundation or better ♥️♥️♥️
Date published: 2020-12-27
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I am fair, yellow tones don’t look good on me. What shade would you recommend?

Asked by: Gracie57
Nude Ivory is a true neutral, with no yellow undertones. My skin has both warm and cool undertones, and it is the perfect light neutral foundation for me. It is a good quality foundation, and is worth trying at this price, even if it takes a couple tries to find your shade. I tried both Porcelain (too light) and Soft Ivory (too yellow) before finding Nude Ivory (just right!)
Answered by: Northwoods
Date published: 2021-10-06

My shade reference is NARS Barcelona- Medium 4 and Fit me in 228 Soft tan. What's my shade? I prefer foundations with light yellow tone.

Asked by: Prome
Try the bronze beige or golden beige, took me a while to find those 2 since I am a bit darker than barcelona
Answered by: Simran
Date published: 2021-09-09

Has anyone used this yet on more mature skin? How is the performance with fine lines?

Asked by: MYPhipps
I’m 68, I love the coverage and finish, but the smell!!! Very perfume. Had to throw it out. 
Answered by: Deb4
Date published: 2021-06-11

why the lack of darker shades in stores cause you show darker shades online why is that,heck ive checked every store in my area and not a single one sells my shade anymore plus ive notice that in January they had it and now they dont kinda sketchy aint it

Asked by: cece25
That would be on the store.  They order what shades they want to stock.  
Answered by: Chelle329
Date published: 2021-04-28

Is good for oily skin??

Asked by: jocy805
I suggest you to try wet and wild photo focus matte foundation it's best for oily skin, hope this helps ❤️
Answered by: Jannat
Date published: 2021-03-29

Hi, buff bisque is 1 shade light than my skin tone, so should pick that shade or another one?

Asked by: Jannat
Bronze Beige would be the next shade up to match you then. I honestly go thru the shade spectrum thru the year...starting in the summer with a deep dark tan and then as my tan gradually fades my shades get lighter so I've got most shades in this foundation and figured I'd answer u! But if u use bronzer and powder u coukd get by with using Buff Bisque too.
Answered by: AngieD
Date published: 2021-01-03

If I am shade 160C in Anastasia Beverly Hills Luminous Foundation, what shade would I be in this?

Asked by: Renee8
Soft beige 
Answered by: Queen SJ
Date published: 2021-01-11

What is the difference between shell ivory and nude ivory? Which one is darker?

Asked by: Hwknrs
Nude Ivory is a bit darker than Shell Ivory. I am very fair with warm undertones. Nude Ivory is nice for Spring and Summer.
Answered by: BratSixx
Date published: 2021-01-11
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