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Photo Focus™ Pressed Powder
  • Warm Light
  • Neutral Buff
  • Neutral Beige
  • Warm Beige
  • Tan Beige
  • Golden Tan
  • Dark Cafe`
  • Cocoa

Photo Focus™ Pressed Powder

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Your smartphone just met its makeup match. Pack this genius pressed powder in your bag for endlessly amazing photos every time. Light-diffusing pigments give your skin a veil of silky natural looking perfection in photos and IRL. Wear it alone, on bare skin or over Photo Focus foundation for a flawless finish.

  • Sets makeup with an unbelievably soft, satin finish

  • Reduces shine throughout the day

  • Each shade covers a range of skin tones

    Talc, Silica, Boron Nitride, Nylon-12, Caprylic/Capric Triglyceride, Polysorbate 80, Kaolin, Cyclopentasiloxane, Synthetic Fluorphlogopite, Lauroyl Lysine, Dimethicone, Trimethylsiloxysilicate, Phenoxyethanol, Polybutene, Caprylyl Glycol, Dimethicone Crosspolymer, Xanthan Gum, Hexylene Glycol, Ethylhexylglycerin, Triethoxycaprylylsilane, Water/Eau, o-Cymen-5-ol, Dimethicone/Vinyl Dimethicone Crosspolymer, Tin Oxide, Dimethiconol, Aluminum Hydroxide, Methicone, (MAY CONTAIN/PEUT CONTENIR): Mica, Iron Oxides/CI 77491, CI 77492, CI 77499, Titanium Dioxide/CI 77891.
    GOODBYE PHOTO FLASHBACK: Tested Under 7 light conditions and with top smartphone models.

    • Clear Blue Sunlit Sky
    • Outdoors PM
    • Indoors PM
    • Electronic Flash
    • Fluorescent Light
    • Bathroom Light
    • Nightclub Light

    Product reviews

    Already tried it? WRITE A REVIEW
    • No applicator.


      Great product but it doesn't come with a puff or brush to apply it.

    • Love the color and coverage. Evens out tone without being cakey


      I loved this. It is a perfect match. Goes on with little fallout. I found myself using it every day. Unlike some of the higher end powders that do a great job of covering imperfections but look powdery and cakey this goes on smooth and stays smooth. I am on my second.

    • Obsessed


      This is comparable to the most expensive powders on the market. I have hit pan dozens of times and I am a guy who has shiny skin and very uneven pigmentation but I do not want people to know I wear makeup yet I do not want them to see redness or dark spots I got from chemo and radiation. I have darker skin so I appreciate the wide range of colours. I am a warm beige as my palest and I use the two deepest shades to contour and bronze, give it a spray, it does not look like powder, it looks like bare skin. Really over the moon on this.

    • WOW!!!!


      Absolutely love this powder. I even use it with my other foundations.Sets beautifully and it is not heavy at all.

    • Very good


      Very good

    • Love it


    • OMG


      This Powder is Magic. Usally I wear the Photofocus liquid foundation with a Mac powder. Today I tried my photofocus liquid foundation with this powder & my skin was matte and NON oily for the full 9hrs I wore it. Even the lady at the Armani Cosmetics Counter gave me a compliment.

    • Excellent


      Little drying but really smooth over all

    • Light but great


      This has sheer coverage, but if you use it with their foundation tats what you want, otherwise it may be to heavy on your face, nice product though, it lasts all day with very little touch ups.

    • Best Face Powder I've Used


      This is the smoothest and prettiest face powder I have ever used. It looks so flawless on the face and never cakey. I think this is better that some higher end pressed powders I have used it the past. I would highly recommend to anyone looking for a great face powder.

    • Eh


      I could either way!! I find that it will cling to dry spots

    • Awesome for photos


      It work very well, specially while taking pictures. Thanks!

    • ❤️❤️


      This product it's amazing

    • A bit cakey


      if you have dry skin, stay away from it.

    • Great but then unusable


      It started off great! I was able to use the powder and I loved it. After using it for a couple times, I guess I used the top layer off of the product and the powder became very hard and I was unable to get any product off on a brush or even on my finger. It was like it was plastic and no product would come off. Not sure what happened. If you can only use it a couple times this is a waste of money.

    • Need to break it in


      doesnt pick up on my brush until i push very hard with my finger to break through the first layer

    • Beautiful


      Love this product

    • Fav bronzer


      I use this powder as a bronzer and am absolutely obsessed so natural! I use the shade golden tan.

    • Love



    • Photo Focus Pressed Powder


      I haven't used it yet, but I am sure it will be GREAT!!

    • nice powder


      I used this powder with the rest of the Photofocus line. The powder mattifies the face, without looking cakey. My face looks soft and dewy. Amazing powder for the price!

    • Product would not work


      I purchased it right when the walmart by my house received it, and I was so excited to try it out. I get home and use both my face brush and a sponge to pick up the product, but they would not pick up the powder. I thought maybe there was an overlay on it, so i wiped the top with a tissue, only to have it not work either. I thought since the foundation is amazing the powder that matches would be as well. Very disappointed.

    • I'm very surprised.


      I purchased this with the foundation and concealer, I set it, it felt and looked like a powdery matte finish. I didn't think this was going to keep my t zone matte, but it did. My forehead, chin and pores area was matte(which gets dewy when I use other drugstore mattifying powders, especially my nose and pores area) the whole day but my nose did get oily and some foundation rubbed off after the 4 hour mark. I'm very shocked my pores area got dewy after 8 hours and not 4. I touch up again with this powder and it's matte for 2 more hours. I will definitely purchase again.

    • LOVE


      First I meant to place FIVE stars on the Foundation actually LOVE!..This pressed powder is amazing!
      Light weight and shine free! xoxo

    • 10/10


      Smooth, coverage, dewy, amazing

    • Really good basic powder


      It is a good normal powder and its not super high coverage like the coverall pressed powder but it does help keep your makeup on longer

    • Nice finish


      I used this with the photo focus foundation and it did matte the finish quite a bit but it looks nice. It stayed matte all day and I didn't have any oil peaking through.